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Ethnic Marketing News: Nov 2016

November 17th, 2016|

Ethnic Marketing News: Nov 2016 This is our news post where we share our favourite multicultural marketing-related articles and resources. You can sign-up to our

Ethnic Marketing News: Sep 2016

September 28th, 2016|

Ethnic Marketing News: Sep 2016 This is our weekly news post where we share our favourite multicultural marketing-related articles and resources. You can sign-up

Pinoys in Canada: The Visibly Growing Ethnic Consumer

September 13th, 2016|

Pinoys in Canada: The Visibly Growing Ethnic Consumer Canada is home to the most diverse population of over 200 ethnic origins. While South Asian and

Infographic: What brands need to know about Canada’s multicultural landscape

August 6th, 2016|

Infographic: What brands need to know about Canada’s multicultural landscape Updated: August 2016 If multicultural strategy not top on your list, you’ll be left behind

Ramadan Marketing, Anyone?

July 6th, 2016|

Ramadan Marketing, Anyone? Across South Asia and Middle East, Ramadan and Eid account for millions of dollars of advertising and promotional spending.  Are you missing

Ethnic events sponsorship: getting more bang for the buck

June 27th, 2016|

Ethnic events sponsorship: getting more bang for the buck Festivals and events have long been a favourite of marketers who want to reach out to

Puthandu: Tamil Celebration of Spring

April 26th, 2016|

Puthandu: Tamil Celebration of Spring With the onset of spring, seems like everyone is celebrating as moods are swayed by the enduring sunshine. There’s greenery

The traditional and timeless Dragon Boat Festival

April 25th, 2016|

The traditional and timeless Dragon Boat Festival Dragon Boat Festival, also known as Duanwu, is held on the fifth day of the fifth lunar month.

Focus Communications Wins at 2016 Gold Quill Awards

April 2nd, 2016|

Focus Communications Wins at 2016 Gold Quill Awards Multicultural Marketing has a voice in the communications industry. Focus Communications, a pioneering multicultural marketing agency in

How Canadian retail can thrive on Chinese appetite for luxury

March 28th, 2016|

How Canadian retail can thrive on Chinese appetite for luxury BY LORETTA LAM, FOCUS COMMUNICATIONS INC. Let’s face it. Unless we have a drastic immigration

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